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“第二屆中國(guó)大數(shù)據(jù)國(guó)際峰會(huì)2017”將于2017年9月7日至8日于上海圣諾亞皇冠假日酒店舉行。本次會(huì)議由上海希為投資管理有限公司主辦。
我們正在迎來(lái)一個(gè)數(shù)據(jù)爆炸的時(shí)代：各類設(shè)備和互動(dòng)產(chǎn)生的數(shù)據(jù)量正以年均大于50%的速度增長(zhǎng)，預(yù)計(jì)在2020年可能會(huì)達(dá)到44ZB（44萬(wàn)億GB）。全球企業(yè)越來(lái)越關(guān)注大數(shù)據(jù)給自己帶來(lái)的機(jī)會(huì)或者沖擊，貝恩公司的大數(shù)據(jù)行業(yè)調(diào)研顯示，大約60%的企業(yè)積極在大數(shù)據(jù)方面進(jìn)行投資，希望能夠帶來(lái)顯著的收益。可見(jiàn)，大數(shù)據(jù)對(duì)于企業(yè)乃至整個(gè)社會(huì)的重要性不言而喻。
阿里巴巴CEO張勇更是把數(shù)據(jù)比喻成“新商業(yè)時(shí)代的原油”。和原油不同，數(shù)據(jù)是越用越有價(jià)值，因?yàn)闀?huì)產(chǎn)生新的數(shù)據(jù)。“不管你現(xiàn)在做什么行業(yè)，你做的生意都是數(shù)據(jù)生意。”對(duì)于大數(shù)據(jù)的快速發(fā)展，“互聯(lián)網(wǎng)之父”凱文·凱利也表示，對(duì)于企業(yè)來(lái)說(shuō)，客戶的數(shù)據(jù)將變得與客戶同樣重要。
企業(yè)今天在運(yùn)用大數(shù)據(jù)時(shí)還面臨不少困難。本次峰會(huì)將聚焦企業(yè)如何建立清晰的大數(shù)據(jù)戰(zhàn)略和關(guān)鍵的大數(shù)據(jù)能力，針對(duì)各領(lǐng)域常見(jiàn)的大數(shù)據(jù)應(yīng)用場(chǎng)景（營(yíng)銷，銷售，服務(wù)，研發(fā)，供應(yīng)鏈等）進(jìn)行深入探討，助力企業(yè)及時(shí)抓住大數(shù)據(jù)帶來(lái)的戰(zhàn)略機(jī)遇，制定明確的大數(shù)據(jù)戰(zhàn)略、建立強(qiáng)大的大數(shù)據(jù)決策支持體系與各方面能力，以充分挖掘大數(shù)據(jù)時(shí)代蘊(yùn)含的巨大商業(yè)價(jià)值。
本次論壇將包括：
Ø 業(yè)界知名權(quán)威精彩演講
Ø 150+國(guó)內(nèi)互聯(lián)網(wǎng)、食品飲料、零售業(yè)、家電、汽車、醫(yī)藥、制造業(yè)、金融、技術(shù)服務(wù)商等相關(guān)企業(yè)決策人交流
本次論壇將就如下熱點(diǎn)話題進(jìn)行深入探討：
Ø 大數(shù)據(jù)的發(fā)展現(xiàn)狀及前景
Ø 利用大數(shù)據(jù)構(gòu)建線上品牌
Ø 大數(shù)據(jù)+人工智能驅(qū)動(dòng)商業(yè)模式變革
Ø 整合大數(shù)據(jù)，全域營(yíng)銷
Ø 大數(shù)據(jù)分析，完善用戶畫像，滿足個(gè)性化體驗(yàn)
Ø 打通大數(shù)據(jù)，了解客戶購(gòu)買過(guò)程，優(yōu)化銷售
Ø 小組討論: 大數(shù)據(jù)時(shí)代的顧客洞察與策略創(chuàng)新
Ø 大數(shù)據(jù)+社交媒體，大數(shù)據(jù)交互營(yíng)銷探索與實(shí)踐
Ø 大數(shù)據(jù)分析提高客戶忠誠(chéng)度，優(yōu)化客戶保留率
Ø 大數(shù)據(jù)+云計(jì)算+機(jī)器學(xué)習(xí)，擁抱數(shù)據(jù)智能新時(shí)代
Ø 大數(shù)據(jù)助力商業(yè)地理分析
Ø 大數(shù)據(jù)驅(qū)動(dòng)零售行業(yè)數(shù)字化創(chuàng)新
Ø 大數(shù)據(jù)分析優(yōu)化車輛質(zhì)量管理
Ø 大數(shù)據(jù)助力精準(zhǔn)醫(yī)療
Ø 大數(shù)據(jù)驅(qū)動(dòng)智能制造
Ø 大數(shù)據(jù)打造智慧供應(yīng)鏈
Ø 崛起的資本—將大數(shù)據(jù)轉(zhuǎn)化為有經(jīng)濟(jì)價(jià)值的數(shù)據(jù)
Ø 大數(shù)據(jù)隱私與安全管理
……
更多詳細(xì)內(nèi)容，請(qǐng)登錄官方網(wǎng)站：
第二屆中國(guó)大數(shù)據(jù)國(guó)際峰會(huì)2017
論壇信息請(qǐng)咨詢：
聯(lián)系人：Jennifer Yu
電話：+86 21 6605 9539-806
傳真：+86 21 6605 2939
郵箱：jennifery@ecvinternational.com
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“The Second China Big Data Summit 2017” which will be held in Crowne Plaza Shanghai Noah Square on September 7-8, 2017. The Summit is organized by ECV International Shanghai Co.
We are embracing an era of information explosion, the data traffic on all kinds of devices and interactions booms at an annual rate of more than 50%. It is estimated that the traffic is likely to hit 44ZB (44 trillion GB). In the meantime, international enterprises are more and more concerned about the opportunities and impact brought by Big Data. According to a survey by Bain & Company on Big Data industries, about 60% of the enterprises have actively made Big Data-related investments in the hope of abundant returns. So, the significance of Big Data to enterprises and the whole society speaks for itself.
Zhang Yong, CEO of Alibaba, even compares data to the “oil of a new commercial age”. Unlike crude oil, the more often data is used, the more valuable it is .Because it generates new data in the process. Kevin Kelly, the father of Internet, once said that we should run our business as if it was a data company no matter what our business was. In an age featured by with fast-growing Big Data, the clients and their information are equally important to enterprises.
But until today, many enterprises might run into a stone wall of problems when they are using Big Data. With a focus on how enterprises should develop a clear Big Data strategy and establish a pool of crucial Big Data, the summit discuss in depth the application scenarios of Big Data commonly seen in all areas, such as marketing, sales, services, R&D ,supply chain and etc. The summit also aims to help enterprises seize in time the strategic opportunities brought by Big Data with a clear strategy and a strong supporting system for Big Data-related decisions so that the enterprises can develop all-round ability and fully explore the huge commercial value in the age of Big Data.
“The Second China Big Data Summit 2017” including:
Ø Wonderful Speeches by the Executives of Well-known relative Enterprises
150+ Internet Company、Food and Drink、
Apparel、Luxury and Jewelry、Retail 、
Home Appliance、Consumer goods、
Electronics、Cars、Pharmaceuticals、Retail , Technology service provider and Relative Enterprises at Home and Abroad
This forum will focus on the hot topics as below：
Ø Current Development and Prospect of Big Data
Ø Big Data- and AI-Driven Business Model Transformation
Ø Big Data Integration and Uni marketing
Ø Big Data-based Analysis, Perfection of User Portrait and Fulfillment of Personalized Experience
Ø Connecting with Big Data, Comprehending Clients’ Purchase Process and Optimizing Sales
Ø Building online Brands with Big Data
Ø Panel Discussion: Customer Insight and Strategy Innovation in the Age of Big Data
Ø Big Data + Social Media, Exploration and Practice of Big Data-Enabled Interactive Marketing
Ø Improving Client Loyalty and Retention Rate with Big Data Analysis
Ø Big Data + Cloud Computing + Machine Learning, Embrace the Era of Data Intelligent
Ø Facilitating Applied Geography Analysis with Big Data
Ø Data-driven digitalized innovation in retail industry
Ø Optimizing Vehicle Quality Management with Big Data Analysis
Ø Facilitating Precision Medical Treatment with Big Data
Ø Data-driven Intelligent Manufacturing
Ø Forging intelligent supply chain with Big Data
Ø The Rise of Data Capital – Converting Big Data into Economic Value
Ø Big Data-related Privacy and Safety Management
……
More details, please visit our official website:
The Second Big Data Summit 2017
Contact Us:
More Forum Information
Ms. Jennifer Yu
Tel: +86 21 6605 9539-806
Fax：+86 21 6605 2939
E-mail: Jennifery@ecvinternational.com
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